See y’all at the 2024 World Championship Barbecue Cooking Contest!

Come on over for BBQ and sweet tea

A plate of barbecue with an ice-cold glass of freshly brewed sweet tea is the perfect pairing – which is why we’re thrilled to be the Official Iced Tea & Judges Tent Sponsor of the Memphis in May 2024 World Championship Barbecue Cooking Contest. Join us there on May 15-18 to indulge in the rich flavor traditions of world-class barbecue and Luzianne Iced Tea.


Brew up some memories at the Luzianne Tea Brew House

At the festival, stop by our vintage-style tea trailer, the Luzianne Tea Brew House, to sip freshly brewed tea, take a spin on the prize wheel for a chance at cool Luzianne merch, and capture the moment with family and friends at the Luzianne Photo Wall.

Luzianne Tea booth, serving tea at a festival

A festival cocktail that’s made for BBQ

Sip and savor the good times with our Sweet & Spicy Spiked Luzianne Tea Cocktail, created specially for the festival. It’s great for washing down a plate of tasty barbecue, and it’s available for purchase at the festival all weekend long. See y’all there!

Two glasses of Sweet & Spicy Spiked Sweet Tea Cocktail made with rum.